eBucks rewarded at the Loeries


More Press Releases 4 October 2004

The eBucks Rewards Programme celebrated an award-filled weekend at the Loeries. "We are delighted to have won one Gold, one Silver and two Bronze awards," said an elated Lezanne Human CEO of eBucks. The Gold award recognized eBucks as the leading rewards programme in the Currency Rewards Programme category, the Silver award was in the Financial Banking Products category and the Bronze awards were in the Multiple Media and Digital Media categories. Both the Silver and Bronze awards were for the highly integrated 'Joyride' campaign which took place the end of 2003.

"eBucks is thrilled with our achievements at the Loeries, this recognition is held in such high regard by us. Our dedication to providing our members with a real and meaningful rewards experience, focusing strongly on customized, direct and strategic communication has reaped the rewards for our whole team".

eBucks was also recently recognized in a Financial Mail survey as one of the top five websites in South Africa for saving people time and money.

About eBucks:

eBucks, the rewards programme offered by First National Bank (FNB) and RMB Private Bank, is acknowledged as one of South Africa's leading rewards programmes with highly active members spending in excess of 80% of the eBucks earned in any given month.